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About

Designer Alton Osborn is the founder and creative force behind Second Line Clothing, a label which captures and evolves with creolized multicultural roots of his hometown, the city of New Orleans. Much like the second line parades that inspired it’s name, the line often combines boldly riotous colors, and graceful, uninhibited movement. Working primarily in natural linen fabrics, Osborn creates original prints for his Guyabera-style mens’ shirts, dresses, skirts, and tops.

Second Line retails at local boutiques, and for 20 years at the Jazz Fest, second Line was THE place to be fitted for locally designed attire. He has amassed a faithful clientele who are drawn by the comfort, and unique style the line provides.

As the Crescent City serves as his muse, it is inevitable that Osborn is drawn to it’s rich musical heritage. He has dressed some of the city’s leading musicians including Dr. john, Terence Blanchard, Herlin Riley, and the Neville Brothers. Blues griots Olu Dara, and Corey Harris and international artists Boukman Eksperiyans, Zapp Mama and Malavoi of Martinique are amongst his clients.

He done costume work for Grande Dames Cassandra Wilson, and Dianne Reeves, and provided services to avoid “wardrobe malfunctions” for Janet Jackson at a recent Essence Festival performance.

Though he trained at New York’s prestigious Fashion Institute of Technology, and has worked as designer for a few sportswear companies, Osborn remains committed to post-Katrina New Orleans, even with it’s existential challenges – commercial and meteorological. He is committed to be a part of it’s regeneration, and cultural renaissance.